Overview:
Christopher Marquis and Kunyuan Qiao argue that China’s economic success is based on—not in spite of—the continuing influence of Communist leader Mao Zedong. They illustrate how Mao’s ideological principles, mass campaigns, and socialist institutions have enduringly influenced Chinese entrepreneurs’ business strategies and the management of their ventures. Grounded in case studies and quantitative analyses, this book shows that while private enterprise is the engine of China’s growth, Chinese companies see no contradictions between commercial drive and a dedication to Maoist ideology.